Table of Contents:
Information We Collect
How We Use Your Data
How We Share Information
Your Choices & Obligations
Other Important Information
Your Privacy Matters
The Cervello’s mission is to connect the world’s professionals to allow them to be more productive and successful. Central to this mission is our commitment to be transparent with you about the data we collect about you and how it is used and shared.
Our registered users (“Members”) share their professional identities, engage with their network, exchange knowledge and professional insights, post and view relevant content, learn and find business and career opportunities. Content on some of our services is available to non-members (“Visitors”).
If you reside in the United States, you are entering into the User Agreement with The Cervello Corporation, who will be responsible for your personal data provided to or collected by or for, our Services. If you reside outside the United States, you are entering into the User Agreement with The Cervello Ireland U.C., who will be the controller of your personal data provided to, or collected by or for, our Services.
1. Information We Collect
1.1 Information You Provide To Us
You provide data to create an account with us.
To create an account you provide data including your name, email address and/or mobile number, and a password. If you register for a Premium Service, we ask you for payment (e.g., credit card) and billing information.
You create your The Cervello profile (a complete profile helps you get the most from our Services).
You have choices about the information on your profile, such as your education, work experience, skills, photo, city or area, and endorsements. Some professionals may choose to complete a separate ProFinder. Profile information helps you to get more from our Services, including helping recruiters and business opportunities find you. It’s your choice whether to include sensitive information on your profile. Please do not post or add personal data to your profile that you would not want to be publicly available.
You give other data to us, such as by syncing your address book or calendar.
Posting and Uploading
We collect personal data from you when you provide, post or upload it to our Services, such as when you fill out a form, respond to a survey (e.g., Members’ salary), submit a resume and apply for or save jobs or send invitations. If you opt to import your address book, we receive your contacts (including contact information your service provider(s) or app automatically added to your address book when you communicated with addresses or numbers not already in your list). If you sync your email or calendars with our Services, we will collect your “email header” and calendar meeting information (e.g. times, places, attendees, and contacts).
1.2 Information From Others
Others may post or write about you.
Content and News
You and others may post content that includes information about you on our Services (as part of blog posts, feed updates, and comments, videos). Unless you opt-out, we collect public information about you, such as professional-related news and accomplishments (e.g., patents granted, professional recognition, conference speakers, projects, etc.) and make it available as part of our Services (e.g. suggestions for your profile, or notifications of mentions in the news).
Others may sync their contacts or calendar with our Services.
Contact and Calendar Information
We receive personal data about you when others import or sync their address book or calendar with our Services, or send messages using our Services (including invites or connection requests).
Customers and partners may provide data to us.
We receive personal data about you when you use the services of our customers and partners, such as prospective employers and applicant tracking systems providing us job application data.
1.3 Service Use
We log your visits and use of our Services, including mobile apps.
We log usage data when you visit or otherwise use our Services, including our sites, app and platform technology (e.g., our off-site plugins), such as when you view or click on content (e.g., learning video) or ads (on or off our sites and apps), perform a search, install one of our mobile apps, share articles or apply for jobs. We use log-ins, cookies, device information and internet protocol (“IP”) addresses to identify you and log your use.
1.4 Cookies, Web Beacons, and Other Similar Technologies
We collect data through cookies and similar technologies.
1.5 Your Device and Location
We receive data from your devices and networks, including location data.
When you visit or leave our Services (including our plugins or cookies or similar technology on the sites of others), we receive the URL of both the site you came from and the one you go to next. We also get information about your IP address, proxy server, operating system, web browser and add-ons, device identifier and features, and/or ISP or your mobile carrier. If you use our Services from a mobile device, that device will send us data about your location. Most devices allow you to prevent location data from being sent to us and we honor your settings.
If you communicate through our Services, we learn about that.
We collect information about you when you send, receive, or engage with messages in connection with our Services. For example, if you get a The Cervello connection request, we track whether you have acted on it and will send you reminders. We also use automatic scanning technology on messages.
1.7 Workplace Provided Information
When your employer buys a Premium Service for you to use at work, they may give us data about you.
An employer (or other person or entity procuring our Services for your use) may provide us information about their employees or contractors who make use of these Services. For example, we will get contact information for “Company Page” administrators and for authorizing users of our premium Services, such as our recruiting, sales or learning products.
1.8 Sites and Services of Others
We get data when you visit sites that include our plugins, ads or cookies or log-in to others’ services with your The Cervello account.
We receive information about your visits and interaction with services provided by others when you log-in with The Cervello or visit others’ services that include our plugins (such as “Share on The Cervello” or “Apply with The Cervello”), ads, cookies or similar technologies.
We are improving our Services, which means we get new data and create new ways to use data.
2. How We Use Your Data
We use your data to provide, support, personalize and develop our Services.
How we use your personal data will depend on which Services you use, how you use those Services and the choices you make in your settings. We use the data that we have about you to provide, support, personalize and make our Services (including ads) more relevant and useful to you and others.
Our Services help you connect with others, find and be found for work and business opportunities, stay informed, get training and be more productive.
We use your data to authenticate you and authorize access to our Services.
Our Services allow you to stay in touch, in communication and up to date with colleagues, partners, clients, and other professional contacts. To do so, you will “connect” with the professionals who you choose, and who also wish to “connect” with you. When you connect, you will be able to search each others’ connections in order to exchange professional opportunities.
We will use data about you (such as profiles you have viewed or data provided through address book uploads or partner integrations) to suggest connections for you and others (e.g. Members who share your contacts) and enable you to invite others to become a Member and connect with you. You can also opt to allow us to use your precise location or proximity to others to suggest other nearby Members for you to connect with. It is your choice whether to invite someone to our Services, send a connection request, or allow another Member to become your connection. When you invite someone to connect with you, your invitation will include your name, photo, network and contact information. We will send invitation reminders to the person you invited. You can choose whether or not to share your own list of connections with your connections.
Visitors have choices about how we use their data.
Our Services allow you to stay informed about news, events, and ideas regarding professional topics you care about, and from professionals you respect. Our Services also allow you to improve your professional skills, or learn new ones. We use the information about you to recommend relevant content across our Services, suggest skills you may have to add to your profile and skills that you might need to pursue your next opportunity. So, if you let us know that you are interested in a new skill (e.g., by watching a learning video), we will use this information to personalize content in your feed, suggest that you follow certain members on our site, or watch related learning content to help you towards that new skill. We use your content, activity and other data, including your name and picture, to provide notices to your network and others. For example, subject to your settings, we may notify others that you have updated your profile, posted a blog, took a social action, made new connections or were mentioned in the news.
Our Services allow you to explore careers, evaluate educational opportunities, and seek out, and be found for, career opportunities. Your profile can be found by those looking to hire (for a job or a specific task) or be hired by you. We will use your data to recommend jobs, show you and others who work at a company, in an industry, function or location or have certain skills and connections. You can signal that you are interested in changing jobs and share information with job recruiters. We may use your profile and activity to recommend jobs to you and you to recruiters.
Our Services allow you to collaborate with colleagues, search for potential clients, customers, partners and others to do business with. Our Services allow you to communicate with other professionals and schedule and prepare meetings with them. Subject to your settings, we scan messages to provide “bots” or similar tools that facilitate tasks such as scheduling meetings, draft responses, summarize messages or recommend next steps.
2.2 Premium Services
Our premium Services allow paying users to search for and contact Members through our Services, such as searching for and contacting job candidates, sales leads, and co-workers, manage talent and promote content through social media.
We sell premium Services that provide our customers customized-search functionality and tools (including messaging and activity alerts) as part of our talent, marketing, and sales solutions. These subscribers can export limited information from your profile, such as name, headline, current company, current title, and general location (e.g., Dublin), in order to manage sales leads or talent, unless you opt out. We do not provide contact information to these subscribers as part of these premium Services without your consent. A premium Services subscriber can store information he/she has about you in our premium Services, such as a resume or contact information or sales history. The data provided to you by these subscribers are subject to the policies of those subscribers. Other enterprise Services that use your data include The Cervello Referrals (job referrals), Lookup (enterprise directory) and Elevate (social promotion of content). Learn more.
We contact you and enable communications between members. We offer settings to control what and how often you receive some types of messages.
We will contact you through email, notices posted on our websites or apps, messages to your The Cervello inbox, and other ways through our Services, including text messages and push notifications. We will send you messages about the availability of our Services, security, or other service-related issues. We also send messages about how to use the Services, network updates, reminders, job suggestions and promotional messages from us and our partners. You may change your communication preferences at any time. Please be aware that you cannot opt out of receiving service messages from us, including security and legal notices.
We also enable communications between you and others through our Services, including for example invitations, InMail, groups, and messages between connections.
We serve you tailored ads both on and off of our Services. We offer you choices to opt out of interest-based ads, but you cannot opt out of seeing generic ads.
We target (and measure the performance of) ads to Members, Visitors and others both on and off of our Services through a variety of ad networks and exchanges, using the following data, whether separately or combined:
Data from advertising technologies on and off of our Services, like web beacons, pixels, ad tags, cookies, and device identifiers;
Member-provided information (e.g., contact information, title, and industry);
Data from your use of our Services (e.g., search history, feed, content you read, who you follow or is following you, connections, groups participation, page visits, videos you watch, clicking on an ad, etc.), including as described in Section 1.3;
Information from others (e.g. advertising partners, publishers and data aggregators);
Information inferred from data described above (e.g., using job titles to infer age, industry, seniority, and compensation bracket; or names to infer gender).
We will show you ads called sponsored content which look like similar non-sponsored content, except that they are labeled ads or sponsored. If you take an action (such as like, comment or share) on these ads, your action is associated with your name and viewable by others, including the ad provider.
We adhere to self-regulatory principles for interest-based advertising and participate in industry opt-outs from such ads. This does not opt you out of receiving advertising - you will continue to get generic ads or ads by advertisers not listed with these self-regulatory tools. You can also opt out specifically from interest-based advertising served through our platform for third parties. For non-Members, this setting is here.
Info to Advertisers
We do not share your personal data with any third-party advertisers or (other than hashed or device identifiers, to the extent they are personal data in some countries) and networks for their advertising without your separate permission. However, if you click on an ad, the ad poster will know you visited the page that you clicked on. Also, advertising partners can associate personal data collected by the advertiser directly from you with our cookies and similar technologies. In such instances, we seek to contractually require such advertisers to obtain your explicit, opt-in consent before doing so.
We promote our Services to you and others.
We use data and content about Members for invitations and communications promoting membership and network growth, engagement and our Services.
2.6 Developing Services and Research
We develop our Services and conduct research.
We use data, including public feedback, to conduct research and development for the further development of our Services in order to provide you and others with a better, more intuitive and personalized experience, drive membership growth and engagement on our Services, and help connect professionals to each other and to economic opportunity.
We seek to create economic opportunity for members of the global workforce and to help them be more productive and successful. We use the data available to us to research social, economic and workplace trends such as jobs availability and skills needed for these jobs and policies that help bridge the gap in various industries and geographic areas. In some cases, we work with trusted third parties to perform this research, under controls that are designed to protect your privacy. We publish or allow others to publish economic insights, presented as aggregated data rather than personal data.
Polls and surveys are conducted by us and others through our Services. You are not obligated to respond to polls or surveys and you have choices about the information you provide. You may opt out of survey invitations.
2.7 Customer Support
We use data to help you and fix problems.
We use the data (which can include your communications) needed to investigate, respond to and resolve complaints and Service issues (e.g., bugs).
2.8 Aggregate Insights
We use data to generate aggregate insights.
We use your information to produce aggregate insights that do not identify you. For example, we may use your data to generate statistics about our users, their profession or industry, the number of ad impressions served or clicked on, or the demographic distribution of visitors to a site.
2.9 Security and Investigations
We use data for security, fraud prevention, and investigations.
3. How We Share Information
3.1 Our Services
Any information you include on your profile and any content you post or social action (e.g. likes, follows, comments, shares) you take on our Services will be seen by others.
Your profile is fully visible to all Members and customers of our Services. As detailed in our Help Center, your settings, degree of connection with the viewing Member, the subscriptions they may have, their usage of our Services, access channels and search types (e.g., by name or by keyword) impact the availability of your profile and certain fields.
Posts, Likes, Follows, Comments, Messages
Our Services allow viewing and sharing information including through posts, follows, likes and comments.
When you share a post (e.g., an update, video or blog), the default (which you can change) is to share it publicly. Others who are not your connections will be able to find (including through search engines) and see your post.
When you like, comment on or share another’s post, others will see it, including the person who initiated the post.
In a group, posts are visible to others in the group. Your membership in groups is public and part of your profile unless you change the default settings.
Any information you share through companies’ or other organizations’ pages on our Services will be viewable by it and others who visit those pages.
When you follow a person or organization, you are visible to others and that “page owner” as a follower. We provide aggregate insights about the followers and viewers to the respective page owners.
We let senders know when you act on their message, subject to your settings where applicable.
Your employer can see how you use Services they provided for your work (e.g. as a recruiter or sales agent) and related information. We will not show them your job searches or personal messages.
Your employer may offer you access to our enterprise Services such as Recruiter, Sales Navigator, Elevate, Referrals, Lookup or our advertising Campaign Manager. They can also buy access for you to our online learning products. Your employer can review and manage your use of such enterprise Services.
Depending on the enterprise Service, before you use such Service, we will ask for permission to share relevant data from your profile or use of our non-enterprise Services. For example, users of Sales Navigator will be asked to share their “social selling index”, a score calculated in part based on their personal account activity. We understand that certain activities such as job hunting and personal messages are sensitive and so we do not share those with your employer unless you choose to share it with them through our Services (for example, by applying for a new position in the same company or mention your job hunting in a message to a co-worker through our Services).
3.2 Communication Archival
Regulated Members may need to store communications outside of our Service.
Some Members (or their employers) need, for legal or professional compliance, to archive their communications and social media activity, and will use services of others to provide these archival services. We enable such archiving outside of our Services. For example, a financial advisor needs to archive communications with her clients through our Services in order to maintain her professional financial advisor license.
3.3 Others’ Services
You may link your account with others’ services so that they can look up your contacts’ profiles or post your shares on such platforms.
Subject to your preference, other services may look-up your profile.
When you opt to link your account with other services, personal data will become available to them. The sharing and use of that personal data will be described in, or linked to, a consent screen when you opt to link the accounts. For example, you may link your Twitter or WeChat account to share content from our Services into these other services, or your email provider may give you the option to upload your The Cervello contacts into its own service. You may revoke the link with such accounts.
Subject to your settings, excerpts from your profile will appear on the services of others (e.g., search engine results, mail and calendar applications that show a user a “mini” The Cervello profile of the person they are meeting or messaging, social media aggregators, talent, and lead managers). “Old” profile information remains on these services until they update their data cache with changes you made to your profile.
3.4 Related Services
We share your data across our different Services and The Cervello-affiliated entities.
3.5 Service Providers
We may use others to help us with our Services.
We use others to help us provide our Services (e.g., maintenance, analysis, audit, payments, fraud detection, marketing, and development). They will have access to your information as reasonably necessary to perform these tasks on our behalf and are obligated to not to disclose or use it for other purposes.
3.6 Legal Disclosures
We may need to share your data when we believe it’s required by law or to protect your and our rights and security.
It is possible that we will need to disclose information about you when required by law, subpoena, or other legal process or if we have a good faith belief that disclosure is reasonably necessary to (1) investigate, prevent, or take action regarding suspected or actual illegal activities or to assist government enforcement agencies; (2) enforce our agreements with you, (3) investigate and defend ourselves against any third-party claims or allegations, (4) protect the security or integrity of our Service (such as by sharing with companies facing similar threats); or (5) exercise or protect the rights and safety of The Cervello, our Members, personnel, or others. We attempt to notify Members about legal demands for their personal data when appropriate in our judgment unless prohibited by law or court order or when the request is an emergency. We may dispute such demands when we believe, in our discretion, that the requests are overbroad, vague or lack proper authority, but we do not promise to challenge every demand. To learn more see our Data Request Guidelines and Transparency Report.
3.7 Change in Control or Sale
4. Your Choices & Obligations
4.1 Data Retention
We keep most of your personal data for as long as your account is open.
We retain the personal data you provide while your account is in existence or as needed to provide you Services. Even if you only use our Services when looking for a new job every few years, we will retain your information and keep your profile open until you decide to close your account. In some cases, we choose to retain certain information (e.g., visits to sites carrying our “share with The Cervello” or “apply with The Cervello” plugins without clicking on the plugin) in a depersonalized or aggregated form.
4.2 Rights to Access and Control Your Personal Data
You can access or delete your personal data. You have many choices about how your data is collected, used and shared.
We provide many choices about the collection, use, and sharing of your data, from deleting or correcting data you include in your profile and controlling the visibility of your posts to advertising opt-outs and communication controls. We offer access to the personal data we have about you (for SlideShare, please contact us).
4.3 Account Closure
We keep some of your data even after you close your account.
If you choose to close your The Cervello (or SlideShare) account, your personal data will generally stop being visible to others on our Services within 24 hours. We generally delete closed account information within 30 days of account closure, except as noted below.
We retain your personal data even after you have closed your account if reasonably necessary to comply with our legal obligations (including law enforcement requests), meet regulatory requirements, resolve disputes, maintain security, prevent fraud and abuse, enforce our User Agreement, or fulfill your request to “unsubscribe” from further messages from us. We will retain de-personalized information after your account has been closed.
The information you have shared with others (e.g., through InMail, updates or group posts) will remain visible after you closed your account or deleted the information from your own profile or mailbox, and we do not control data that other Members copied out of our Services. Groups content associated with closed accounts will show an unknown user as the source. Your profile may continue to be displayed in the services of others (e.g., search engine results) until they refresh their cache.
5. Other Important Information
We monitor for and try to prevent security breaches. Please use the security features available through our Services.
We implement security safeguards designed to protect your data, such as HTTPS. We regularly monitor our systems for possible vulnerabilities and attacks. However, we cannot warrant the security of any information that you send us. There is no guarantee that data may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards. Please visit our Safety Center for additional information about safely using our Services, including two-factor authentication.
5.2. Cross-Border Data Transfers
We store and use your data outside your country.
We process data both inside and outside of the United States. Learn more about the legal mechanisms we rely on to transfer data across borders.
The Cervello participates in the EU-U.S. and Swiss-U.S. Privacy Shield frameworks. To learn more, read our Privacy Shield Statement.
5.3. Direct Marketing and Do Not Track Signals
Our statements regarding direct marketing and “do not track” signals.
We currently do not share personal data with third parties for their direct marketing purposes without your permission. Learn more about this and about our response to “do not track” signals.
5.4. Contact Information
You can contact us or use other options to resolve any complaints.
If you have questions or complaints regarding this Policy, please first contact The Cervello online. You can also reach us by physical mail. If contacting us does not resolve your complaint, you have more options.